2. How old are you?
Again, came as no surprise because I asked mainly people my age, I suspect the '75+' that answered was not actually taking my questionnaire seriously because I do not recall asking anyone who would fall into the '75+' age bracket. This overall will help my magazine because now that I am well aware that the majority of the respondents of this questionnaire are youthful meaning that what they suggest is most likely what is new and what is preferred by the youth of today.
3. What colour scheme do you prefer?
My initial instinct was to opt for Black, White and Red because they are what feature in a generic Hip-Hop magazine as can be seen as they base the main colour schemes of magazines such as 'XXL' and 'The Source'. This will help my magazine because it shows that the reader maybe does not like white and it means I must use all blank space available.
4. What name do you prefer?
I initially created a shortlist of ten names and narrowed it down to the top six that I liked and then gave my questionnaire participants the option to pick the best one. I never had a preference so I am more that happy to use '$wank' as a name. This showed to me that potentially, aside from 'Swank' being a good name for a hip-hop magazine, having the dollar sign instead of the 's' makes it much more visually appealing and would be a common feature of hip-hop magazines.
5. What is your favourite hip-hop form?
This struck me as a very important question because my features of the cover and entire layout of the magazine would differ if the general preference of the magazine would be a different sub genre of hip-hop, e.g. if 'Trap' was the overall favourite, the magazine would be very much clothes orientated and the artists would be wearing a lot more gold, or if it was 'Gangsta' there would be a lot more graffiti used and stereotypical 'gangsta' apparel worn such as baseball caps and baggy jeans.
6. Do you think we should cover only mainstream artists or those underground also?
This question was important because this would ultimately change the philosophy of my magazine. If my audience was only interested in the big artists on the market, the magazine would only present them and not be what I initially wanted it to be as a source of new artists as well as the big ones who are currently at the top. This will help my magazine because it shows that the audience of my magazine will appreciate what I initially wanted my magazine to be about and the ethos is accepted by the audience.
7. What do you most look for in magazines?
This is important because it shows that readers care about the interviews most and it means I must construct a high-quality article on my double-page spread because the double page spread because what is on the double-page spread is what matters most on the page.
8. Would you like to see content covering female rappers?
This is important because even thought the magazine questionnaire results showed that the most common gender who are responding to this are males, it showed that the responses to this individual question was not as a result of gender bias and it is a very accurate and reliable response.
9. Would you want/expect rap hybrid-genres such as grime be covered?
This questions shows me that if the reader wanted a magazine of a hip-hop hybrid genre, they would buy one and I am being advised by the questionnaire participants to not condense it all into one magazine. The magazine will be straightly on hip-hop and hip-hop alone.
10. How much would you pay for a magazine?
This is one of the most important questions from a marketing point of view as it shows to me how much my target audience are willing to pay, and it will not sell many copies if the price is dubbed 'unreasonable' and 'expensive' because, as previously covered hip-hop isn't a very expensive genre as far as music goes and then fans usually come from low income backgrounds
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